How To Fail At Blogging | What You Should Consider Before You Try
How to fail at blogging
Are you wanting to learn how to make money blogging at home? Or maybe you’re a blogger spinning your wheels and just can’t figure out why you don’t seem to be moving forward. If you want to know how to succeed as a blogger, first check out why so many people try blogging, but end up giving up.
Don’t make these same mistakes – and if you find yourself in a rut, see if these apply to you and let’s figure out how to break through your blogging block together!
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Why People Fail at Blogging
1. You Think Working From Home is Easy.
While working at home does have its perks, it’s not the fairy tale land where you can sit on your rump all day and expect money to magically be added to your bank account.
Blogging is WORK. Unless you’re running a personal blog just for fun, (and even in those cases too) blogging takes time, effort, research, and a self-disciplined attitude to bring you back to your computer day in and day out – even when there’s heaps of laundry and piles of dishes that need to be done.
2. You Are Inconsistent
The point of blogging is gain traffic and then turn that traffic into devoted followers of YOUR blog. If you post inconsistently and aren’t reliable, people won’t come back to your blog.
Once you have followers, they will expect you to post regularly – whether that’s once a week or five times a week! Just be consistent – not only with your posts, but also your emails, when you pop into your social media hangouts, etc.… People will get to know your schedule and know when to expect things from you!
3. You’re Not Solving a Problem
People search the internet to gain information. Usually they have a question they need answered or a problem they are wanting advice on how to solve. If you’re blogging as a business or to make money – you need to be solving your reader’s problems with great content!
Show them you are reliable enough for them to get their answer and then come back to see what else you have to say. Simply telling your reader your opinions may not be enough. You need to SHOW them how to solve their problem by offering practical advice they can then turn around and use.
4. You’re Not Doing Your Keyword Research
Did you know that people all over the world will consistently type in the same phrases? Google tracks these phrases and it has a huge impact on which blog content shows up at the top of a Google search.
If you use those same phrases within the content of your blog post – then you have a greater probability of being ranked higher in Google. (and other search engines too!) When you know what people are searching for, then you’ll know what questions you need to answer within your niche.
Go ahead – See what People are Actually Searching for in Search Engines!
5. You Stop Learning
The internet is an ever-changing beast and if you don’t stay on top of the latest trends, newest algorithms, and hottest social media platforms then your blog will seem outdated and you will fall behind very quickly.
6. You compare yourself to other bloggers
If you find yourself doing this: see this video of Bob Newhart’s best advice!
This can only discourage you. Yes, visit other sites and get ideas, learn from those people who are successful and implement what you learn from them – but STOP trying to be a carbon copy of them. Your blog is unique – and THAT’s what will drive people to you.
7. You Give Up
According to Grant Sabatier, the average website lasts about 6 months. Many people try blogging – and many give up because of unrealistic expectations. It takes time to build a business. It takes time to gain traffic and it takes time to build a brand.
Grant Sabatier also tells his story of how he spent over 500 hours on his blog before making his first dollar! Now, he makes an average of $100-$200 per HOUR that he spends on working on it!
Why does it take so long?
Remember that Google and other search engines are BUSINESSES. They want to provide their users with the best possible outcomes to their searches too. It can take anywhere from 6 months to a year before you become an authority in your niche. Search engines don’t trust new blog sites. Remember, blogging is about the marathon – it’s not a sprint.
The Good New! You CAN Succeed as a Blogger!
But don’t worry. I’m not going to leave you on a discouraging note. Here are some ways we can attack this list and can get your blog back on track and be re-inspired today!
Do you want to get your content ranked on Google? See THIS post on the 7 steps to Google Ranking.
These are things you can do right now to your blog posts and they are FREE! In reality, they’re just SEO hacks – super simple steps to getting your blog back on top!
Do you need to be inspired and break out of your writer’s blog? Check out THIS post on how to choose the right keywords for your website and search engine optimization!
This will give you some creative ideas on how to bring your creativity back and get re-inspired!
Stay on course! Keep learning how the internet works, what algorithms are changing, and stay up to date!
If you don’t already have a blogging platform (meaning someone working behind the scenes to make sure your blog stays up to date and up to speed) then I would highly recommend bringing your blog into the Wealthy Affiliate Platform.
You get access to a great community and they take care of ALL your web hosting needs. They also offer continuous training, with a live training every Friday. (But you can always go back and watch the recorded version if you can’t make the live class)
I hope I haven’t scared you away from blogging. It’s truly a great creative outlet and can make you good money – IF you can stick with it after the first few months. It’s HARD work, but remember, the hard work you put forth NOW can make you a residual income for a lifetime! Plus, it does get easier with time.
When I first started, it took me almost 4 hours to create a post start to finish. (including the marketing side – social media, etc.…) But, I have been able to cut that time at least in half – and I’m getting faster with every post!
If you want to see why Wealthy Affiliate is my #1 Recommendation for a blogging platform, click HERE.
What’s your #1 Struggle as a blogger? Let me know in the comments below and we can brainstorm ways together to get you out this rut!